Customer data offers an insight into information such as customer demographics, behavior, and preferences, enabling businesses to create quality products and positive experiences that will cater to their client base. But it’s not enough for a business to collect customer data — it must collect data that is useful and relevant.
A dashboard is a business intelligence tool that displays metrics and key performance indicators (KPI) for organizations. Dashboards provide you an overall view of how your business is performing. Here are some uses of dashboards in real-life business situations.
Before, hiring specialists to analyze business data entailed costs that only large companies could afford. This was one of the reasons why small- and medium-sized businesses (SMBs) were hesitant to implement business intelligence (BI). But times have changed.
Business success comes down to whether profitability can be sustained, which is why building and maintaining relationships with your customers is crucial. To help with this, business owners are implementing customer relationship management (CRM) systems.
No business continuity plan is perfect. Each plan has risks that can result in your business’s failure if not taken into account from the start. But don’t blame it all on your managed IT services provider (MSP) — often, a system’s design has loopholes to start with.
Are you a businessman who is always on a business trip? Or are you one of those high-tech adventure seekers who love to conduct business meetings abroad? In both scenarios, you need to be aware of all the cybersecurity threats as such businessmen are extremely vulnerable, and the biggest target for hackers or cybercriminals.
Businesses that take advantage of innovative technologies often come out better equipped to compete as they grow. This is why many companies are continuously seeking innovations that improve operations and reduce costs. Small businesses like yours can take advantage of new tech too — just follow our tips.
COVID-19 has affected the entire world. Governments were bound to take meticulous measures, and in turn, people had to stay at home or maintain social distance when they were out in public. The businesses took a stand and asked their employees to work from home.
Well, it has been 6 months since the coronavirus had cast its spell on each and every aspect of the life of people. Besides this, the businesses and manufacturing units also were in shock of the sudden rise in the number of cases.
Over the years, marketing automation has become more accessible to small businesses. Thanks to innovative cloud solutions, large and small enterprises can reap the benefits of automating tedious marketing tasks. Here are a few advantages to automating your small business’s marketing efforts.
