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Your Words Can Determine How Often You Close Sales

Words matter, and nowhere is that more obvious than when it comes to the words you choose to close your sales with. Often a single word or phrase will kill the deal, and you’re left holding the bag. (Literally!)

The words we select to create our sales messages need to create a mindset that is conducive to persuading the prospect to click the buy button.

What You Can Do to Make Google Love Your Website

All of us want our web pages to rank well, and many times we think that just putting up a wealth of great content should do the trick, but we’re here to let you know that there is a little more to the recipe than just adding words and images.

Google loves to reward pages that are technically well done with high rankings, as they feel that while you may have great content, if your user experience is less than wonderful, they’ll say no thank you and look elsewhere.

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