Starting a business has always been the goal of people that have an entrepreneurial spirit. Why? Running your own business usually means freedom. You won't need to follow the orders of a boss. You're free to build your business on your terms. However, running a small business is hard work and stressful. A recent story by Business Insider wonders if running a small tech or other business is just too stressful for some.
The Business Insider feature focuses on the story of Ecomom as a cautionary tale. The business was founded by entrepreneur Jody Sherman, and it appeared to have found a niche offering environmentally friendly products for children. Lamentably, the business eventually started losing money. Sherman wound up shooting himself. Shortly after Sherman's death, Ecomom shut down. It's back online again, with new ownership. But did the stress of running this company lead to Sherman's suicide?
Is Sherman's tale a warning for stressed-out business owners? The Business Insider story says that running a small business is one of the most stressful tasks people can take on. And it's hard to argue. The competition is overwhelming. Consumers still aren't eager to spend lots of money. And even if small business owners do everything right, the odds are high that their businesses will still shut down within three years. That's one stressful project.
Ups and downs
Business Insider compares it to a especially scary roller coaster. Running a small business comes with a series of intense highs and lows. One day your business is bringing in new customers. The next, the crowds have stopped and inventory is sitting lonely on your shelves. It's little wonder that so many business owners are under so much stress. The message here is that entrepreneurs who dream of opening a small business ought to be realistic. They need to be prepared for stress. They need to be ready for the down times. Running a small business is a big challenge. It's not one well suitable for the timid.
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