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Understand Your Social Demographic

Tools for Pulling Demographic Intel from Your Social Media Followers

Do you know who’s following you? Socially, of course. Well, you ought to! Many of us have a huge number of fans and followers, and yet for the life of us can’t ascertain where they go when you send out a Tweet, update or post.

Know your social media followers

Having lots of people following your business’ Twitter page is great. But what’s even better is when these followers are inspired to buy your company’s offerings or recommend your company to others. If you wish to create these active followers, the Web site Small Business Trends provides some advice you'll want to follow.

The risks of Bitcoin payments

Should your small business accept Bitcoin payments? A recent Entrepreneur Magazine story listed the pros and possible hazards of receiving these virtual payments. You’d be wise to consider the rewards and possible pitfalls of accepting these payments that are growing more popular then ever on the web.

Why napping at work makes sense

Want to be a more productive employee? It’s time for a nap. Of course, get it approved by your boss first; you don’t need to suddenly become unemployed after catching some shuteye. But Lifehacker writer Melanie Pinola in a recent feature story took a good look at the productivity benefits associated with work-time napping.

Using infographics in your business yet?

How to utilize infographics in your business

So why use infographics? Infographics have taken the world by storm, as we are all increasingly more inclined to process data visually than through the written word. Neuroscience explains why: according to research from 3M (maker of Post-its, among other things), 90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text! So some smart person somewhere invented infographics (probably Al Gore) to help us tell our stories.

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