It’s EXTREMELY unfair, isn’t it? Victims of all other crimes – burglary, rape, mugging, carjacking, theft – get sympathy from others. They are called “victims,” and support comes flooding in, as it should.
But if your business is the victim of a cybercrime attack where YOUR client or patient data is compromised, you will NOT get such sympathy. You will be labeled careless and irresponsible. You may even be investigated and questioned about what you did to prevent this from happening – and if the answer is not adequate, you can be found liable, facing serious fines and lawsuits EVEN IF you have protections in place. Claiming ignorance is not an acceptable defense, and this giant, expensive and potentially reputation-destroying nightmare will land squarely on YOUR shoulders.
But it doesn’t end there…
According to the laws here in Ohio, you will be required to report any IT systems breaches, in which your clients personally identifiable information (PII) is exposed to cyber. If it becomes public, your competition will have a heyday over this. Clients will be IRATE and will take their business elsewhere. Morale will tank and employees may even blame YOU. Your bank is NOT required to replace funds stolen due to cybercrime (go ask them), and unless you have a very specific type of insurance policy, any financial losses will be denied coverage.
I understand that you have to delegate and trust, at some level, that your employees and vendors are doing the right thing – but it never hurts to validate that they are. Remember, it’s YOUR reputation, YOUR money, YOUR business that’s on the line. One mistake, one slip-up, even from a loyal and well-intentioned person, becomes YOUR nightmare.
The biggest reason is that they might not possess the expertise needed. Many IT pros know how to keep a computer network running but are completely out of their depth when it comes to dealing with the advanced cyber security threats we are RECENTLY seeing.
IMPORTANT: A little-known “secret” in the outsourced IT world is that many smaller IT shops don’t have the expertise or head count on staff to handle the sophisticated attacks going on. They won’t admit that to you, because NOBODY (particularly IT guys) likes to admit they are out of their depth.
Second, they may be “too busy” themselves to truly be proactive with your account – or maybe they don’t want to admit the security solutions they sold you have become OUTDATED and inadequate compared to far superior solutions available today.
If you talk to CEOs who have been hacked or compromised, all of them say they thought their IT team “had things covered.” That’s why you need a preemptive, independent risk assessment like the one I’m offering in this letter.
Two reasons. First, we want to do everything we can to protect other small business owners in our area against these cyber-scumbags who steal from honest, hardworking business owners like us without repercussions. WE have to stand together as Americans to stop this from happening.
Second, we would prize the opportunity to be your IT company. But we want to EARN your trust by demonstrating our expertise and providing value in advance. Again, I want to stress that this free Risk Assessment comes with no strings attached, no “hard sell” and no tricks.
I know you are extremely busy and there is enormous temptation to discard this, shrug it off, worry about it “later” or dismiss it altogether. That is, undoubtedly, the easy choice…but the easy choice is rarely the RIGHT choice.
FREE Cyber Security Risk Assessment
Or call: 1-844-KLOUD9IT (5568394) x810
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